On November 18, 2022, PetroVietnam Fertilizer and Chemicals Corporation (PVFCCo) began introducing Phu My fertilizer products specialized for urban agriculture to the market.
Urban agriculture, including cultivation, processing, and distribution of products within or around urban areas, has played an increasingly important role in the world and Vietnam in recent years. Recognizing the essential trend in urban areas and in line with its strategy to diversify product lines, PVFCCo has launched a premium line of Phu My fertilizer products specifically designed for urban agriculture. The product line consists of 5 sets of products:
- Fertilizer for ornamental plants combo (NPK Phu MY 20-5-5+TE; NPK Phu My 20-20-15+TE)
- Fertilizer for root vegetables combo (NPK Phu My 20-5-5+TE; NPK Phu My 20-20-15+TE)
- Fertilizer for leafy vegetables combo (Phu My Urea + Kebo; NPK Phu My + Biowish 16-16-8+13S+TE)
- Fertilizer for fruits combo (NPK Phu My 20-5-5+TE; NPK Phu My 20-20-15+TE)
- Organic fertilizer products for different crops.
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PVFCCo has carefully nurtured and prepared for a long time to meet the criteria of “Convenience – Safety – Class” when introducing this product line to the market. Phu My fertilizer products, originally familiar to rural farmers, now have a completely new appearance to suit urban consumers. These high-quality products are packaged in modern and convenient packaging with multiple options for quantities (200g, 500g, 1kg). They are especially “designed and tailored” for popular plant groups in urban areas such as leafy vegetables, root vegetables, fruit trees, flowers, and ornamental plants. The packaging includes clear and specific usage instructions. The products are widely distributed in urban agricultural supply stores, supermarkets, and various e-commerce platforms and online sales channels. Customers can easily access and choose the appropriate type of fertilizer, open the package, and use it according to the instructions printed on the packaging to ensure the best care for their plants.
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The introduction of Phu My fertilizer products specialized for urban agriculture is a new step in PVFCCo’s development journey. From now on, Phu My fertilizer has expanded its reach from rural to urban areas, not only being associated with the fields and gardens of rural farmers but also gradually making its way into urban spaces such as gardens, rooftops, balconies, and households. It transforms them into beautiful green gardens, miniature parks, and creates pockets of favorable climate within the city and in every home.
