Ho Chi Minh City, on November 07th, 2016 – PetroVietnam Fertilizer and Chemicals Corporation (PVFCCo – stock code DPM, producer and trader of Phu My Fertilizers) announced that its Phu My Fertilizer Products were honored to be recognized as the National Brand 2016 and PVFCCo maintained to be the official partner of the “National Brand” Program organized by the National Brand Committee and the Ministry of Industry and Trade.
Mr. Duong Tri Hoi – Vice President of PVFCCo said: “In 2004, PVFCCo”s Phu My Urea was recognized as the National Brand, which was the honor and also motivation for PVFCCo to further improve Phu My Fertilizer Products including Phu My Urea, Phu My NPK, Phu My Kali, etc. and actively join in the program”s activities. This year, PVFCCo”s three key fertilizers namely Phu My Urea, Phu My NPK, Phu My Kali are all recognized as the National Brands and they are ranked top in the Agricultural supplies class. This is the recognition of the Government and farmers for this set of products as they meet strict requirements on quality, environmental friendliness, and nutritional demand for each growth phase of each crop in each pedological region,re-affirming PVFCCo”s leading foothold on the domestic fertilizer market. With this important progress and tremendous honor, PVFCCo will keep constantly improving its products and service quality as well as actively partnering the National Brand Program to build up the prestigious and qualified Vietnamese brands on the world market.”
In final months of 2016, PVFCCo plans to provide 250,000 tons of Phu My fertilizers to meet the demand of fellow farmers in the Winter-Spring crop. Particularly, PVFCCo will provide the market with 200,000 tons of Phu My Urea, 15,000 tons of Phu My NPK and 35,000 tons of Phu My Kali. Closely following up on the seasonal demand, PVFCCo has flexibly and reasonably allocated fertilizers to its warehouse system and agents in each region and at the same time coordinated with functional agencies in launching programs guiding effective and sustainable usage of fertilizers for bountiful harvests.
Reportedly, the ” National Brand” is the only program of the Vietnamese Government aimed at promoting the national image and national brands through Vietnam’s top strong and prestigious brands. This is a long-term commercial promotion program intended to build the Vietnamese image attached to brands of “Quality – Innovation, Creativity – Leadership”. In the final round this year, the National Brand Committee selected 88 brands out of 1,500 businesses in 16 manufacturing and service areas and industries to recognize them as the ” National Brands” and they will become official partners of the Program. Details of the program are available on the website of the Ministry of Industry and Trade and the Trade Promotion Agency.
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