On the evening of 25/11/2020 in Hanoi, the Phu My Fertilizer brand of PetroVietnam Fertilizer and Chemicals Corporation (PVFCCo) was acknowledged as a National Brand. This is the consecutive 4th time that PVFCCo has this acknowledgement since its first participation in 2014.
Upon successively being recognized as the National Brand, PVFCCo continues to assert itself as a leading enterprise in agricultural materials industry. This is also an opportunity for Phu My fertilizer products to reach more and more consumers in the domestic market, and at the same time to reach the world market.
PVFCCo is an active partner of the National Brands program, contributing to building a strong Vietnamese brand in the world market.
National Brand is a Government's unique long-term trade promotion program aimed at building and developing national brands through product brands.
Participation in the program is a process for enterprises to comprehensively evaluate their activities, business results and branding strategy through certain criteria; thereby encouraging businesses to share and pursue the core values of the program, namely "Quality – Innovation, creativity – Pioneering capacity".