Ho Chi Minh City, July 5th, 2016 – PetroVietnam Fertilizer and Chemicals Corporation (PVFCCo – stock code DPM, producer and trader of Phu My fertilizers) reported that PVFCCo”s Phu My Urea brand was honored to be in Top 40 most valuable brands in Vietnam, voted by Forbes Magazine.
In particular, Phu My Urea brand was ranked 30th with the brand value of 27 million USD and mentioned by Forbes Vietnam as the leading brand in the fertilizer field: “Currently, Phu My Urea accounts for 50% of the market share in the Mekong Delta, the Southeast, the Middle and Central Highlands”.
Mr. Duong Tri Hoi – Vice President of PVFCCo said: “PVFCCo”s Phu My Urea brand is the only brand in the fertilizer field being in the list of Top 40 most valuable brands in Vietnam voted by Forbes Vietnam, which expressed the recognition of customers and farmers for Phu My Urea products. Such recognition continuously affirms the leading foothold of Phu My Urea on the fertilizer market and motivates PVFCCo to develop and improve further its set of Phu My fertilizer products with a view to serving customers better”.
Reportedly, this is the first time Forbes Vietnam has performed evaluations and votes for the 40 most valuable brands in Vietnam with the total brand value of approximately 5 billion USD. This list includes those chosen from over 300 brands, excluding foreign brands in spite of their domestic production. Forbes Vietnam proceeded these evaluations based on calculations in terms of the brand”s contribution to the enterprise”s business efficiency.
